Insights & Articles

Pharmaceutical & Biotech

TIPPA 2020: New conference features, hot topics on the agenda, and key sessions back by popular demand

Global stakeholders in biopharma, medical device/diagnostics, agencies, and publishers will convene at RISE’s 19th Annual International Publication Planning Meeting on Feb. 25-26 in San Diego.

Pharmaceutical & Biotech

Managed Care Pharmacy Innovation Summit to examine the role of the pharmacy and its impact on star ratings

Although the pharmacy profession has evolved over the last several decades, pharmacists remain an untapped resource within the health care industry. Indeed, health plans could see their star ratings improve if they work with pharmacists on innovative programs, says Victoria Losinski, PharmD, Ph.D., MBA, director of portfolio strategy and implementation, Blue Cross and Blue Shield of Minnesota, and a featured speaker at RISE’s upcoming Managed Care Pharmacy Innovation Summit. In this article, Losinski discusses strategies health plans can adopt to work with pharmacists to boost star ratings and health outcomes.

Pharmaceutical & Biotech

TIPPA 2019: Alcon Laboratories’ Val Injev on evidence-based publication planning challenges for medical device and diagnostic firms

Val Injev, global medical publications lead for Alcon Laboratories, will lead a breakfast breakout session on evidence-based planning for medical device and diagnostic professionals at RISE’s 18th Annual International Publication Planning Meeting, February 20-21, in San Diego. RISE talked with Injev ahead of the conference about the importance of working with developers earlier in the process to ensure that high-quality studies about new products or diagnostics are published as soon as possible in peer-reviewed journals.

Pharmaceutical & Biotech

TIPPA 2019: Keynote speaker Dr. Patti Peeples on what the latest HEOR, RWE developments mean for communicators and the publication planning industry

Patti Peeples, R.Ph., Ph.D., founder and CEO of HealthEconomics.Com, will be a keynote speaker at RISE’s 18th Annual International Publication Planning Meeting, February 20-21, in San Diego. In this exclusive interview, Peeples talks about the changes in health economics and outcomes research (HEOR) and real-world evidence (RWE) in the last three years and what they mean for the publication planning industry.