Going Beyond Nutrition Access: Reduce Barriers, Improve Outcomes, Enhance Data, and Connect Members to Care

Webinar

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This webinar will explore how food-based engagement strategies can move beyond basic nutrition access to become a powerful driver of preventive care and quality performance. Attendees will gain a deeper understanding of how thoughtfully designed member touchpoints can reduce barriers to care, improve data capture, and increase adherence to critical screenings, particularly for chronic conditions like diabetes and hypertension. Drawing on real-world examples with United Healthcare Massachusetts, the session will highlight how activation strategies can transform routine interventions into meaningful opportunities to influence behavior and outcomes.

Participants can expect an educational, data-driven discussion on the evolving role of non-medical drivers of health (NMDOH) in quality improvement. The webinar will unpack how these approaches are being positioned as scalable, measurable tools that align clinical outcomes with financial performance, while maintaining a member-centric experience.

 

Topics at a Glance

  • Discover activation that sparks screening adherence, turning a food delivery into a clinically meaningful diabetic care touchpoint

  • Learn how United Healthcare of Massachusetts used food-based member activation to improve Glycemic Status Assessment for Patients with Diabetes (GSD) & Controlling Blood Pressure (CBP) for HEDISĀ® Star measures

  • Understand key design principles for scaling non-medical driver of health (NMDOH) programs while aligning member experience, clinical outcomes, and financial performance

  • Explore how integrated engagement strategies can improve the accuracy and completeness of member data, supporting better quality measurement and audit readinesss

 

Who Should Attend

  • Quality Improvement

  • Stars & HEDIS Performance

  • Population Health & Community Engagement

  • Medicaid, Medicare & D-SNP Programs

  • Chronic Disease Managementt

  • Care Management / Care Coordination

 

Top Reasons to Attend

  • Gain insight into how NMDOH strategies can support both quality outcomes and financial performance

  • Learn how to translate and scale food-based engagement into measurable improvements in HEDISĀ® and Stars performance

  • Understand how leading plans are using activation strategies to improve screening adherence and close chronic care gaps

  • Explore practical approaches to reducing barriers to care while enhancing member experience and trust

  • Walk away with actionable ideas to strengthen data capture, audit readiness, and overall program effectiveness

Speakers

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