Here’s how at-home health care solutions can help plans evolve with changing member preferences to meet them where they are and deliver the highest standard of care.

In the past few years, there have been drastic changes in the way that people engage with their health care. The pandemic highlighted the need for accessible care, leading individuals to become more comfortable with hybrid models of care like virtual consultations and at-home testing. This transformation in member care preferences has moved health care toward a more personalized and digital-enabled model.

As a result, businesses and organizations must rethink their health care solutions and the means through which they are offered. Here’s how at-home health care solutions can help plans evolve with changing member preferences to meet them where they are and deliver the highest standard of care.

A growing preference for virtual health care

People have come to prioritize convenient, efficient, and accessible care more than ever before. As a result, at-home diagnostic testing has grown in acceptance and availability. Shifting testing into the home offers a more convenient way for individuals to engage in their health care, enabling a better member experience, more engagement, and closed gaps in care. The convenience of diagnostic testing within a home setting has revolutionized how people receive care as self-collection tests enable them to be more proactive. People can use these quick, confidential, and cost-effective tests to manage their health and identify possible diseases or conditions without needing a doctor’s appointment or hospital visit.

The availability of at-home testing, prevention, detection, diagnosis, and treatment meets member preferences for quality care that meets them where they are. At-home testing can facilitate people to seek treatment earlier to improve clinical outcomes and lower the chances of complications. These tools can also aid in detecting and monitoring potential or specific health conditions or whether additional evaluation is necessary. Meeting members where they are makes quality care more accessible, enabling them to be more engaged in their health journey.

Personalizing the health care experience

People looking to take a more proactive role in their health have also come to expect a health care experience uniquely suited to their history, behavior, and preferences. People have increasingly higher expectations for personalized care through high-touch, value-added health care services that extend beyond the basic office visit. As more people understand that prevention is key to better health outcomes, preferences are shifting to more prevention-focused care and accessible services that drive better population health outcomes.

Personalized health care means recognizing each member's unique health history and circumstances. As such, they should receive relevant content, frequent engagement, and relevant information and care. The benefits of this approach can lead to a better health care experience, higher quality of care, and reduction of avoidable health care costs. Delivering care into the home enables health care providers to engage easily with members along their health care journey.

Meet member needs with LetsGetChecked

Hybrid care models are changing the future of health care as people are becoming more proactive with their health. LetsGetChecked’s end-to-end health care model empowers members with personalized options and tailored treatment plans. Our suite of at-home health care solutions, including diagnostic testing, virtual care, medication delivery, and pharmacogenomics, can integrate seamlessly with your current care offering to improve equitable access, quality, and population health outcomes.